The Adwater boat provides billboard advertising on Victoria Harbour in Hong Kong, one of the busiest and most photographed harbours in the world. Your brand and advertising campaign are showcased to hundreds of thousands of tourists, business travellers and locals each day. Adwater provides the most unique and effective out of home advertising available in Hong Kong.
IBM Out-Of-Home advertising takes Billboards to a new level
Nice work IBM. Media providers have been supplying street furniture like bus stops to cities for years. They do this of course so they can claim rights to lucrative ad space on the furniture. This campaign by IBM however actually makes street furniture out of the ads!
We particularly like the use of a ramp which is not only useful for wheeling luggage up stairs like you see in the picture, we like the fact it can be used by people in wheelchairs too.